Lineage Logistics is the largest cold chain logistics company in the United States. With their data-driven approach, food that won’t get to its destination on time can be diverted to food shelves across the country, which is pretty cool.

 

As it turns out, Lineage also has a charitable foundation that partners with pro athletes. For the 2023 NFL season, we had the opportunity to create a social campaign involving Detroit Lions quarterback Jared Goff, where for every touchdown Goff scored in road games, the Lineage Foundation for Good would donate 1,000 meals to that host city’s communities. As a “football guy”, I had a whale of a time coming up with this stuff!

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AD: Abigail Winchester